Get mentioned
How to get your name out there (without being spammy)
A clean way to earn YouTube, Reddit, podcast, and PR mentions. Slower than fixing your site, but worth it.
Updated 2026-04-25 · 7 min read
Start with owned proof
Off-site work performs better when there is already something worth referencing. Build service pages, answer assets, case studies, data, examples, and clear positioning before asking others to mention the business.
- Create source-of-truth pages that partners and publishers can link to.
- Package customer questions into useful guides and short explainers.
- Use real examples and constraints instead of generic thought leadership.
Choose channels by fit
YouTube, Reddit, PR, podcasts, affiliates, and directories are not interchangeable. Pick channels where the buyer actually researches the category.
- Use YouTube when the decision benefits from demonstration, comparison, or visual proof.
- Use Reddit only through authentic participation and useful answers.
- Use PR and partner pages when there is a real story, data point, integration, or customer outcome.
Protect the brand from low-quality tactics
Fake accounts, thin guest posts, paid review manipulation, and automated forum posting can create risk without building durable visibility.
- Disclose relationships where required.
- Prioritize relevant, defensible mentions over volume.
- Track which mentions drive citations, referral traffic, leads, or sales conversations.
Check your site
See what's hurting your score in 30 seconds.
Run the free check to see if ChatGPT and Google can read and trust your site. No email needed.
Check My Site Free